Service
GA4 and tracking audit
If GA4 and your gut disagree, the tracking is often the problem. I check your setup end to end and tell you what to fix first.
Book a free discovery callWho it's for
If GA4 and your gut disagree, or you're not sure Consent Mode is actually working.
What's included
- GA4 and GTM configuration review
- Consent Mode v2 check
- Data quality and dataLayer audit
- Fix list, prioritised by impact
How it works
A focused audit of your current setup, delivered as a clear list of what's broken, what's fine, and what to fix first.
Step by step
- 01
Access
You give me read access to GA4 and Google Tag Manager. Nothing changes on your site during the audit.
- 02
Audit
I check your GA4 configuration, tags, dataLayer, e-commerce events and Consent Mode, and compare key numbers with your backend.
- 03
Fix list
You get a clear list of what's broken, what's fine and what to fix first, prioritised by impact on your decisions.
- 04
Help with fixes (optional)
I can brief your developer or make the changes in Google Tag Manager myself.
Questions
Why audit tracking before A/B testing?
A test is only as reliable as the data behind it. Broken events or consent problems can make a winning variant look like a loser.
Do you check Consent Mode v2?
Yes, including whether your tags respect the visitor's choice and how much data you lose when people decline cookies.